Saturday, March 20th, 2010

Keyword Research Services - Great Idea Or Non Starter?

I struggle with keyword research. Maybe you also do? Finding keywords isn’t actually the problem. Most of what I find are useless though.

I thought the data from Google’s keyword tool was always bang on. After all, they should be giving out accurate info. Well, it turns out the figures aren’t always right.

The results you see are not always correct, far from it. It would have been correct at some point though. I discovered the answer almost by pure chance.

I was going for a keyword that had roughly five thousand competing pages. I was feeling confident enough to rank well with this one. I started banging articles out left right and centre. Hundreds in fact.

Not long after I saw that there were now almost nine thousand competing sites. I couldn’t believe my eyes. I started to think thinks weren’t going to be easy as I thought. It turned out that my articles were showing on these sites and ranking for the keyword.

What I’m saying is that I would have left it alone had I saw over 9000 competing sites. A lot of these sites were ranking with my article so I had a lot of competition but most of it was my own articles. Not a bad situation to be in if you ask me.

I knew I wasn’t going to get lucky all the time so I decided to try a keyword research service. I liked the idea of good keywords being delivered to me every day. I had figured that the daily cost against how much work I would save is value for my money.

Of the keyword research services on offer I opted to try Travis Sago’s Instacash. Travis being at the top of the bum marketing pile. Bum marketing is something I really like.

If I can get a keyword or two in my in box each day then that saves me valuable time. At least a two hour saving. And a couple hours work is pretty valuable to me. If I contrast a couple hours of my time against the cost each day it has to be value.

All the big marketers bang on about outsourcing. I see this as an outsourcing project. I’m paying someone else to research my keywords. I reckon that’s outsourcing.

You can find out just how the trial went over at my site. I said earlier about how I got loads of articles published for my chosen keyword. I’ll let you into that little secret on my site.

KeywordResearchService.org

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